Bubble Trouble

How are these concepts and facts interacting with each other? You can probably see it yourself, but to be clear:

iMessage group chats, by design, cyberostracize Android users. This cyberostracism has the most profound effect on teenagers, due to a rapid increase in phone ownership and a heightened social sensitivity. The exclusion also has the effect of marketing iPhones, by making Android devices seem undesirable.

So what can you do about it? We can’t exactly march into Apple's headquarters and demand that they make all the bubbles blue. Luckily, if you’ve gotten this far, you’re already a part of the solution, because you’re aware of what’s going on. From here, make sure that you…

Remember:

• Marketers want to influence you, both overtly and otherwise
• Small actions can affect people in big ways

Take action to:

• Educate others
• Use third-party chatting apps (Instagram, Snapchat, GroupMe, Facebook Messenger, etc)
• Let people in the group chat, it's just a green bubble